Ask KISS frontman Gene Simmons why Rock & Brews, the restaurant he founded with bandmate Paul Stanley, is so popular and the answer is pretty simple.
“The same philosophy that made KISS award-winning is the same for Rock & Brews,” Simmons said during a recent phone interview.
Similar to a KISS concert, the restaurant gives people a reason to leave their homes for a good time, said the bass guitarist and co-lead singer of the hard-rock group known for such hits as “Rock and Roll All Nite” and “Detroit Rock City.”
Rock & Brews will bring that good time on April 24 to the Lee Vista Promenade shopping center near Orlando International Airport. The rockers will not be at the opening.
The eatery will be Rock & Brews’ second Central Florida spot (a site in Oviedo opened in 2014) and the 20th location worldwide.
“You may not be a rock star, but you sure as hell will feel like one when you come in to our restaurant,” said Simmons.